Title:

Social Media Africa Awards (SMAA)

Client:

Sterling Bank PLC / Development Diaries

Date:

2013-14

Brief:

Brand/Project Strategy, Development and Execution – Concept Development, Strategy, Framework and Stakeholder Engagement (Board, Jury and Virtual Council)

Milestone:

Combined 400 Million+ impressions across Social Media platforms.

800+ LIVE Audience
6 Artist Performances

(4 Nigeria-based, 2 Continental)

100 Million Twitter Impressions